So, if this sounds all too familiar, pick yourself up, dust yourself off, and take a look at these 10 creative surveys ideas. You will no longer keep wasting time and resources on wrong concepts about your clients and leads. Sometimes, you’ll just rub your eyes in disbelief and will find yourself shocked about the misconceptions entire teams have been building their workaround.īut hey, there’s actually a silver lining to such pivot-worthy discoveries. Sometimes they’ll validate your theories and give you proof that where you wanted to take your business next was spot on. It’s common knowledge that surveys are an unbeatable way to quickly validate hypotheses about your audience. FURTHER READING: Customer Satisfaction Surveys: Everything You Need to Know So how do you figure out what your customers/leads/readers want? You can ask them in a survey – plain and simple. A business strategy is usually built around a set of hypotheses, some of which will be valid, while others will be erroneous. People are different – including your customers, prospects, and leads they don’t think exactly the same way you do. Using these survey ideas, surveys can be your rescue! Why You Need Surveys ![]() ![]() We think about what WE like and what WE would do, but the truth is, it doesn’t work this way. Too frequently we base our decisions on our own beliefs, which lead to mistakes. And I mean verified information, not assumptions.
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